Pty Ltd

We believe that the world will be a better place by reducing the daily decision-making burden on farmers. And we believe that all farmers should have an equal footing in accessing powerful decision support tools that will enable better farming practices.

Our ethos is helping you to gain higher profit margins by deploying best management practices with a high return on investment decision support tool. is a pasture measurement and grazing management application that utilises the latest remote sensing technology. has grown to be a fully-fledged farm management application built from an on-farm necessity to make informed grazing decisions. The app tightly integrates with hundreds of satellites, local weather information, and digital paddock activities.

You can read more here:


HQ in Hobart, Tasmania

Country of originAustralia
Key ContactOliver Roberts (Founder & CEO)
Phone Number+61 480 031 654
Year Established2014
Awards & recognition
  • Innovation & Excellence Awards 2021 Award Winner, Corporate LiveWire
    Most Innovative Pasture Management Solution - 2020, Corporate Excellence Awards 2020

  • 50 Most Trustworthy Companies of the Year 2019
    15 Most Promising AgTech Startups in APAC - 2019, Startup City

Supported RegionsAll of Australia
Data ownership policy

Data privacy and security policy

Terms and conditions apply. Please refer to our legal statement.

Food Agility logo
KPMG logo
IAG logo
MLA logo
AgriFutures logo
National Farmers Federation logo